ABIT Gears Up for Gitex Dubai 2004
No.1 enthusiast motherboard brand to show off Guru and gaming at ME exhibition

September 17, 2004 – As the largest show of its kind in the Middle East region, Gitex Dubai represents the premier opportunity to experience the latest products and trends in the tech industry. This year, ABIT Computer Corporation plans to be there in full force with its hottest product offerings on display for all show participants. In addition, show-goers can participate in the ABIT DOOM 3™ Challenge at ABIT's booth to win some fantastic ABIT prizes.

Known the world over as the number one enthusiast motherboard brand, ABIT products deliver the extreme stability and performance that PC enthusiasts demand. At Gitex Dubai 2004, show-goers will have a chance to witness the latest ABIT technologies, including ABIT's revolutionary 3rd Eye System. "Consisting of a µGuru-equipped motherboard and our new Guru Clock peripheral, 3rd Eye allows users to monitor and adjust their systems regardless of the application they are currently running," notes ABIT Marketing Director Scott Thirlwell. "Our 3rd Eye System offers ABIT users never-before-seen functionality right out of the box."

Gamers around the world also depend on quality ABIT hardware to keep their competitive edge. ABIT will have the latest gaming gear on display, including high-octane ATI graphics cards based on the new PCI express cards. To celebrate this new era in graphics technology, ABIT invites all show attendees to participate in the ABIT DOOM 3™ Challenge. Show-goers will have a chance to try out this year's hottest game release, and win some great ABIT gear in the process. "DOOM 3 is one of the main reasons why users are looking to upgrade their systems," notes ABITGamer.com Brand Manager Lester Lau. "Performance-tuned ABIT hardware is ideal for showing off this new technology. Show attendees are invited to come by to check out the talk of the gaming world, and win some great prizes as well."

Gitex Dubai 2004 will also mark the launch of ABIT's Arabic website. "ABIT is dedicated to delivering the absolute best end user support in the Middle East region," said Thirlwell. "The new website will allow users in the Middle East to obtain the latest information on ABIT products and get answers to their inquiries – all in Arabic." The new website is scheduled to go live at the start of Gitex Dubai 2004.

ABIT will be located in Hall 5, Booth B5a-30. Participants for the ABIT DOOM 3 Challenge will be done on a first-come, first-served basis, so register early for your spot.

ABIT's Advanced Durability brings greater responsibility to the motherboard manufacturers in creating durable products with quality, reliability and stability engineered for long-term, problem-free use. All of ABIT motherboards are Advanced Durability tested and approved. ABIT looks to all motherboard makers to make a similar durability commitment to the end-user.

For more information on Gitex Dubai 2004, go to:
http://www.gitex.com

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